The hype train for Grand Theft Auto VI (GTA 6) is already charging full steam ahead, and with it comes the ever-delightful discussion of how much lighter our wallets are about to get. Spoiler alert: if industry trends are anything to go by, you’d better prepare to dig deeper than that comfy £60 sweet spot we’ve been clinging to for years.

From £60 to £70: A Trend That No One Asked For

Remember the good ol’ days when a AAA game didn’t rival your monthly phone bill? Yeah, those are long gone. Back in 2020, the big players—Sony, Activision, and yes, Take-Two Interactive (Rockstar’s parent company)—decided £60 just didn’t cut it anymore. They bumped flagship game prices to $70 in the States, and if you’ve ever used a currency converter, you know what’s coming for the UK: £70 or even higher.

Michael Douse, Director of Publishing at Larian Studios (of Baldur’s Gate 3 fame), recently chimed in to stir the pot. He pointed out that skyrocketing development costs are making price hikes all but inevitable. Oh, and guess which game is likely to set the new gold standard for pricing? That’s right, GTA 6. Cheers for that, Rockstar.

The Rockstar Silence Is Deafening

As of now, Rockstar’s keeping quiet on pricing. Typical. All we know is that GTA 6 is set to drop in autumn 2025 for PlayStation 5 and Xbox Series X|S. But let’s face it—this silence is just making everyone brace for impact. The likelihood of seeing a £70+ price tag is growing by the day, and if you’re holding out hope for a more “consumer-friendly” approach, you’re clearly new to this industry.

What It Means for UK Gamers

Here’s the reality: the UK gaming scene isn’t immune to these trends. If GTA 6 does debut at £70 or higher, it’s not just about spending more—it’s about the message it sends to other publishers. Once Rockstar crosses that threshold, it won’t be long before everyone else follows suit, slapping £70+ stickers on every shiny new release.

Let’s not forget, this price increase will hit hardest for those of us who already fork out extra for DLCs, battle passes, and in-game currency. Factor that in, and suddenly GTA 6 is looking more like an investment portfolio than a video game.

Stay Sharp, Gamers

The only thing we can do now is stay informed. Follow official Rockstar announcements, keep an eye on reputable retailers, and maybe—just maybe—start saving up. Because if one thing’s certain, it’s that GTA 6 will be one of the biggest (and most expensive) releases of this generation.


TL;DR:

GTA 6 is shaping up to be a masterpiece, but it’s likely to come with a price tag that could redefine the industry standard. If £70+ games don’t sound like your jam, consider dusting off your old GTA V disc—or get ready to pay for the privilege of keeping up with the Joneses of gaming.